Privacy & Cookie Policy

Who are we ?
The website "CakeCraft.TV" is controlled and managed by Cake Decorating TV Ltd
(Registered in England No: 10967006 )

Our Registered Office:
Unit 8, Northdowns Business Park
Lime Pit Lane
Sevenoaks
Kent
TN13 2TL

Privacy of your data

Cake Decorating TV Ltd is committed to protecting your privacy. To provide our services to customers and to provide a more personalised experience, we need to collect certain information from you. This Privacy Notice explains when and why we collect personal information about you as well as the types of personal data we may collect when you interact with us online or over the phone. It also explains how we’ll look after your data and keep it safe. There's a lot to digest but we want you to be fully informed as to how Cake Decorating TV Ltd uses your data. We hope what's below covers everything, but if you have any questions at all, do please drop us a line using our contact form . It’s likely that we’ll need to update this Privacy Notice every now and again to make sure it's accurate. We’ll let you know of any major changes, but the most up-to-date version will always be here for you to check.

1. How we collect your personal data.

There are several ways in which we may collect information about you:

• When you create an account with us and use your account to join our paid subscription online school.
• When you send us an email or fill in a website contact form.
• When you enter a competition or prize draw or fill in a survey
• When you engage with us on social media
• When you have given a third-party permission to share information they hold about you with us

2. The type of personal data we collect
The personal data we may collect includes your name, billing/delivery address, email address, telephone number, notes from conversations we have with you. Please note that when you set up an account with us, your password to log in is encrypted.

3. How and why we use your personal data  

Here are some ways that we'll use your personal data and why:

• When you join Cake Craft TV, we want to provide you with the best possible learning experience and you will receive exciting emails as part of your subscription package. This will include tutorials, hints, tips and tricks of the trade. Events, live tutorials and exclusive special offers.  You can of course unsubscribe at any time by clicking on the Unsubscribe link on any newsletter or by contacting us directly. 

• Our customer care team need to be able to respond to your queries, complaints or process a refund so we need your contact information to respond. We will keep a record of your information including notes on how we communicated with you and what was discussed. We do this based on our contractual obligations to you, our legal obligations and our legitimate interests in providing you with remarkable customer service and it helps us improve this service to you.

• We keep your personal data to maintain, update and safeguard your account and to protect our business and your account from fraud or other illegal activities.

• When you pay for your online subscription the funds are collected by our third-party payment processors Stripe / Paypal who use secure online capture and processing methods. This helps to protect you from fraud. We do this based on our contractual and legitimate business interests.

• To comply with our legal obligations, we will send you communications required by law or which are legally necessary e.g. significant updates to this Privacy Notice. These messages are to inform you about changes to the service we provide you and will not include any promotional content and so do not require prior consent when sent by email.

• If you enter a competition or prize draw run by us we will use your information to contact you in the event of you winning based on your agreement to the terms and conditions of the competition at the time of entry. The personal data relating to your competition entry will be gained via you joining "CakeCraft.TV" and signing up to our newsletter online or at a show.

• To comply with our contractual or legal obligations to share data with law enforcement.
  
  

5. Protection of your personal data
The security of your personal data is very important to us and we take a lot of care to handle and store it as best we can. Here are some ways we secure your data:

Our website uses HTTPS. The 'S' at the end of HTTPS stands for 'Secure'. It means all communications between your browser and the website are encrypted.

For subscription payments we use Stripe. They are audited by a PCI-certified auditor and is certified to PCI Service Provider Level 1. This is the most stringent level of certification available in the payments industry. To accomplish this, we use the best-in-class security tools and practices to maintain a high level of security at Stripe.

6. Length of time we keep your personal data
We only keep your data for as long as is necessary for the purpose it was collected. After that period, your data is deleted or anonymised and for example aggregated with other data to be used for business planning and analysis. For instance, if you join "CakeCraft.TV" subscription site, we keep your details for 7 years or if you remain a paying member and after that it is anonymised or deleted.

7. Who we need to share your personal data with and why
At times we need to share your personal data with trusted third parties e.g. IT companies, bank processing services and so on. We only provide what they need, and they cannot use your data for anything other than the purposes that they have your data for. We want your customer journey with us to be as smooth as possible. We use the following companies who will process your personal data as part of their contracts or terms and conditions with us:

• Stripe / Paypal – our payment providers  - are exceptionally safe system and takes payments using the most popular credit / debit cards. 
• Constant Contact - our email marketing system – here https://www.constantcontact.com/uk/legal/privacy-statement
  
  

Please note the above suppliers are non-exhaustive and may change from time to time, but we will endeavour to keep the list above accurate and as up-to-date as possible. Sharing your data with third parties for their own purposes: We will never sell or trade your contact details with any third parties. There are some instances where we may have to share your information based on our legal obligations, for instance:

• If the police/government ask us to disclose information we may be required to share your personal data with them, however we would assess this sort of request very carefully
• For fraud management, we may share information about fraudulent or potentially fraudulent activity in our premises or systems. This may include sharing data about individuals with law enforcement bodies

 

8. Your rights over your personal data
You have a choice as to whether you receive marketing information from us and you can withdraw your consent from specific communication channels at any time.

• Click the ‘unsubscribe’ link in any email communication that we send you. This will then permanently stop any further emails.
• You can contact us directly.
• You can log in into your account and change your notification preferences not to receive comments from us or other students. This is generally relating to content you have posted on our community or lesson pages.

Finally
Cake Decorating TV Ltd will never sell or share your information with any 3rd party outside of our organisation.

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Cookies

A cookie is a small text file, often containing a unique identifier, stored by your web browser when you visit a website.  Like most other websites we use cookies primarily with the aim of improving your user experience.

Our cookies help us:

• Make our website work as you’d expect
• Save you having to login every time you visit the site
• Remember your settings during and between visits
• Improve the speed/security of the site
• Allow you to share pages with social networks like Facebook
• Personalise our site to you to help you get what you need faster
• Continuously improve our website for you
• Make our marketing more efficient (ultimately helping us to offer the service we do at the price we do)

We do not use cookies to:

• Collect any personally identifiable information 
• Collect any sensitive information 
• Pass personally identifiable data to third parties